Promotion when you are a small business in the old days used to mean sending sales letters through letter boxes, running ads in local papers and glossy mags and also sending the company details to business repositories like the Thomsons local. In this day and age, while some such methods may be useful, the internet [...]
Why Give a Lot of Thought on Search Engine Optimization
When you own a web business you have to be aware that a strong web presence and high brand respect means higher sales and increased profits. But if your website ranks beyond the top twenty positions in the search engine listings you have a small hope of getting people to check out your site. No [...]
Why Google Sitemaps is a Win-Win Situation for Webmasters
The process of informing search engines about new pages in your website or about new websites in your care can be quite a time consuming task. The submissions process is just way too much trouble for its own good that even the search engines have realized that it is a path not worth pursuing and [...]
Will You Get A Great ROI For The Time You Spend Creating Your First Online Business Web Site?
As a web site designer I work with clients, but I also talk with online business newbies, and on a regular basis I see that people don’t have a clue about what they should have as a web site. They know what they want but they don’t realize the need for pre-planning the structure and [...]
Wordtracker: a Must for any Search Engine Optimization Project
While many factors influence the rankings of a web site, any search engine optimization effort isn’t worth even a second of your time without one and single unknown: relevant and competitive keywords.
Write for Humans, Design for Search Engines
Search engine is all about content and every SEO gurus have been trying very hard to optimize their pages just for the search engine and often forgetting that the end user is actually the human reader. It is of paramount importance that a page has to be written for humans and designed for search engines [...]
Your Site Wants to Work for You
Your company has a web site. It is a good and expensive web site developed and designed by true experts from the web content company. It is easy to find your site by placing the name of your company in the boxes of major search engines, yet one should understand that only few persons come [...]
